HERBERT S. NEWMAN & PARTNERS

Description

A successful architecture firm wanted to attract a new prospect audience, showcasing its expertise and a projects. The strategy was to create an educational conference series targeted to the audience, and produce a book of the firm’s projects as a business development tool.

Deliverables

  • 365-page Monograph editing/production

  • Event Identity & collateral

  • Audience development

  • Brand promotion

  • PR writing / press relations

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